Guides

The frameworks, not the fluff.

The exact methods I use with coaching clients — written out, free, and built on what actually works. No quick fixes, no recycled advice.

Free guide

The 5-Step Fat Loss Blueprint

The exact framework Alex uses with coaching clients to lose 10–27kg while building muscle — calories, macros, training, and the habits that make it stick. Free, printable PDF.

No spam. Just the guide and the occasional coaching insight.